Andy Stroulger, Safer Essex Roads Partnership and Essex County Fire & Rescue Service

Andy Stroulger is road traffic casualty reduction manager with Essex County Fire & Rescue Service and the Safer Essex Roads Partnership's (SERP) motorcycling expert.

Andy has worked for Essex County Fire & Rescue Service since 2010 and is responsible for all road safety activities and interventions.

Andy’s passion, however, is motorcycling and motorcycle safety, which forms an important part of his portfolio. Andy manages the Essex FireBike project, an effective engagement and training product seeking to increase rider skills and reduce the number of motorcycle KSIs in Essex.

He is also the motorcycle safety expert for the Safer Essex Roads Partnership (SERP) responsible for developing and delivering a wide range of motorcycle safety initiatives on behalf of SERP.

Andy is a RoSPA Gold advanced rider and a RoSPA advanced motorcycle instructor.  

Presentation: Engaging with young riders through 'Street Spirit' and a new film
This session will first outline the background, nature and focus of SERP’s Street Spirt campaign, which specifically targets young current and prospective riders within Essex, aged 16-24 years.

Street Spirit encourages young riders to enhance their knowledge on safe riding by watching five short videos and completing a quiz. This automatically enters them into the competition, giving them the chance to win one of two brand new bikes, with full protective kit and a year’s insurance.

The next phase of SERP's campaign to engage with young riders is a training and awareness film for young riders which is currently in production.

The film is data led and shows three scenarios designed to better equip young riders out on the road, and ultimately reduce collisions and casualties. There will be a 360 degree version for use with VR goggles, and a standard version for use in assemblies and other events.

The film will be shown as part of Andy's presentation at the conference.